General Travel News

Paramount Hotel and Resorts to be unvieled at ATM

Dubai, United Arab Emirates, April 29th, 2012 – A new Paramount-branded hospitality concept – Paramount Hotels & Resorts™ -- is to be announced tomorrow at the Arabian Travel Market, the hospitality industry’s premier travel and tourism event in the Middle East.  The project is currently in active development by PHR LLC under license by Paramount Licensing Inc.


PHR LLC secured an exclusive, long-term agreement with Paramount Licensing Inc., the licensing division of Paramount Pictures Corporation, to establish the chain of Paramount-branded hotels and resorts.  While not an investor, Paramount will oversee the creation of this exciting new hospitality concept.  PHR LLC will lead all development and fundraising activities under the guidance of Thomas van Vliet, Chief Executive Officer.  Van Vliet has held leadership positions in major hospitality companies for over 25 years.


Paramount Hotels & Resorts are envisioned to deliver the ultimate in star treatment for every guest, drawing on the 100-year history of Paramount, the authentic California lifestyle, and the glamour of Hollywood.  Each property will be developed as a major production, featuring studio-inspired entertainment, sophisticated design, fine dining experiences, luxury shopping, spas and other world-class amenities.


Initial sites in various stages of development include Brazil, the Caribbean, Indonesia, Oman, Qatar, Russia, South Africa, United Arab Emirates and the United Kingdom.  Target locations include both capital/gateway cities and popular resort destinations.   Individual properties will be designed to appeal to the business traveler, leisure traveler, or both, based on the dynamics of the local market.
“The Paramount brand is known the world over, from its iconic gates to its impressive cinematic history,” said van Vliet.  “Our goal is to deliver on the expectations of the brand with experiences that are ‘Unmissable, Unforgettable, and Unmistakable.’  We are thrilled to be sharing this exciting news today.”


PHR LLC has secured an initial roster of major investors and the consortium is actively seeking additional hotelier partners in target markets.  With the heritage of Paramount Studios, the allure of Hollywood, “star-quality” service, and a management team seasoned in global hotel and resort development, Paramount Hotels & Resorts are anticipated to be a hit with business and leisure travelers the world over.
 

More General Travel News
ATM Dubai to launch Holiday Shopper on 27 April 2019
Agoda partners with Saudi Ministry of Hajj to try to attract 30 million pilgrims
UAE carriers join hands to celebrate the legacy of Sheikh Zayed on 47th National Day
Latest Travel News
flydubai will fly to Tashkent from 11 Ma...
ATM Dubai to launch Holiday Shopper on 2...
Agoda partners with Saudi Ministry of ...
Featured Sights To See
Zizkov Tower

Zizkov Tower

Prague, Czech Republic

Opinions are divided over whether this tower is hideous or futuristic, especially with the babies crawling up the city’s tallest landmark. The lifts go up to a 93m observation deck and there is a restaurant on the 66 floor but it is overpriced. About the babies, originally designed by Prague’s artist of choice David Cerny during Prague’s reign the European City of Culture, the babies served as an ...

The Piazza Navona

The Piazza Navona

Rome, Italy

The Piazza Navona was built in 1644 over the exact area where Domitian’s Stadium used to stand and where games and horse racing took place from 86 CE. Now full of lusciously painted buildings, two fountains by Bernini, cafes and restaurants around its sides and artists selling their work in the centre, it is an attractive place to while away the hours or build up stamina for a visit to the Panth...

Central Library

Central Library

Isfahan, Iran

Address: opposite Hasht Behisht garden complex, Hasht Behisht Street. A fascinating piece of modernism fused with traditional color and construction, the very building of the Central Library is a refreshing break from all the typical Safavid style monuments around the city. Inaugurated in 2001, the Library contains semi-opaque, grilled lattice screens to visually divide the exterior and i...

Residenz ( Residence Palace Museum)

Residenz ( Residence Palace Museum)

Munich, Germany

The Residenz was the palace of the Wittlebachs. It was first the political and cultural center of the first Dukes, then the Electors (from 1623) and finally the Kings of Bavaria (1806 – 1918). The various rulers furnished and extended the palace’s rooms to suit their personal tastes.   It is one of Europe’s finest Renaissance buildings and had to be almost completely rebuilt after being ...