General Travel News

Emirates Teams up with Dubai World Championship to Welcome Ryder Cup Heroes

Dubai, U.A.E., 11th October 2010 - The European Tour and Emirates airline have teamed up for the golf season's grand finale - the Dubai World Championship, which will see every member of Europe's triumphant Ryder Cup team line up to contest the $7.5 million (Dhs 42m) prize fund.

The Dubai-based international carrier will be the Official Airline of the climax to The Race to Dubai from 25th to 28th November, with defending champion Lee Westwood, as well as the 12 Ryder Cup heroes, among the all-star field.

The tournament at Jumeirah Golf Estates' Earth course will see Europe's triumphant team reunited for the first time since their famous victory and brings the curtain down on the second Race to Dubai, which comprises 48 tournaments played in 26 different destinations across the globe to decide who will be Europe's number one player for 2010.

The world-class field will feature the leading 60 golfers on The Race to Dubai at the conclusion of the UBS Hong Kong Open, including three 2010 Major winners - Open Championship winner Louis Oosthuizen, US PGA Champion Martin Kaymer and US Open Champion Graeme McDowell.

With the addition of the Dubai World Championship to its golf sponsorship portfolio, Emirates supports nine European Tour tournaments, including The Ryder Cup, which also featured the airline's sporting ambassador Colin Montgomerie, Captain of the European Team.

Emirates will be part of the three tournaments that count down to the Dubai showpiece - the WGC-HSBC Champions in China, the Barclays Singapore Open and the UBS Hong Kong Open, which tees off just a few weeks after the airline launched its flagship A380 service to the city.

Emirates will be flying in many of the players to the UAE, as well as spectators from around the world, and HH Sheikh Ahmed bin Saeed Al-Maktoum, Chairman and Chief Executive, Emirates Airline and Group, is delighted to be involved with the event which attracted more than 59,000 spectators in its inaugural year, as well as reaching over 350 million television viewers worldwide.

Sheikh Ahmed said: "The European Tour stages tournaments at many of the 25 destinations on our European network, as well as at a number of the 80 other locations we fly to across the globe, so it really is a perfect fit for Emirates.

"Having already joined forces with The European Tour for The Ryder Cup, and taking into account the tremendous success of the first Dubai World Championship in 2009, the benefits of extending our relationship were clear.

"We already sponsor a number of tournaments on The Race to Dubai schedule so it made sense for us to become involved with the final event of the season, especially with it being held at our home base.

"The Dubai World Championship is a spectacle of sport followed by millions around the world and - as well as thrilling spectators both here and on TV - it will consolidate Dubai's status as a venue capable of hosting major international sporting events.

"Emirates has a great affinity with golf and it is exciting to be strengthening our commitment to the sport further by supporting a tournament which will bring the world's finest players to Dubai."

European Tour Chief Operating Officer Keith Waters is also delighted by the benefits of the partnership.

He said: "Emirates is a true global brand based in Dubai and their confidence in the Dubai World Championship, as a committed commercial partner, enhances the profile of the event and The Race to Dubai on The European Tour. We are proud to have the tournament as part of Emirates' impressive global golfing portfolio."

In addition to the Dubai World Championship, WGC-HSBC Champions, the Barclays Singapore Open and the UBS Hong Kong Open, Emirates is the Official Airline at four other events on the 2010 European Tour International Schedule - the Austrian Open, Avantha Masters (India), Malaysian Open and the BMW International Open (Germany).

Emirates also sponsors the Australian PGA Championship, Australian Open Championship and the Thailand Open, as well as the Japan Open Golf Championship (Men's, Ladies and Seniors).

As well as being the Official Airline of The 2010 Ryder Cup at The Celtic Manor Resort in Wales, it will be the Official Partner of the European Team in 2012.

More General Travel News
Discover the making of a Royal Bisht - gold embroidered Arab cloak
Yas Island Abu Dhabi lit up in green for Saudi Arabia’s National Day
Eid Mubarak to all Irhal visitors
Latest Travel News
Discover the making of a Royal Bisht - g...
Yas Island Abu Dhabi lit up in green for...
Turkish Airlines launches new cabin crew...
Featured Sights To See
La Boca

La Boca

Buenos Aires, Argentina

The first things you’ll notice in La Boca are the brightly coloured houses! Many wooden and corrugated iron houses have been painted in primary colours and are a treat for the eyes. The houses were built and painted by Italian immigrant families who liberated materials and paint from the local docks where they worked. The whole area is pretty much a little Italy. Calle Caminito is the most famous ...

Al-Sabeen Square

Al-Sabeen Square

Sanaa, Yemen

Address: al-Sabeen Street, off 60 Meters Street Named in remembrance of the two-month long siege during 1967-68, after which the Republican Armed Forces established a Republican Government in the country after overthrowing the Royal Forces and the monarchy. This large public square commemorates the battles fought during that siege. It holds a few monuments, including the popular Monument to the...

Istanbul Archaeology Museum

Istanbul Archaeology Museum

Istanbul, Turkey

Not many cities can match the archaeological heritage of Istanbul.  The Istanbul Archaeological Museum is dedicated to that heritage.  The complex in the first courtyard of Topkapi Palace actually consists of three museums: the Archaeological Museum, the Museum of the Ancient Orient, and the Museum of Islamic Art.  The museum was founded in 1891 by Osman Hamdi Bey in order to preven...

Zurichhorn

Zurichhorn

Zurich, Switzerland

 Zurichhorn is a public park along the western end of Lake Zurich (or the Zurichsee).    It's located at the small delta where the Hornbach stream flows into the lake.  During the sixteenth and seventeenth centuries, wealthy Zurichers built new homes outside the city walls in what is now the Seefeld district.  In the mid-nineteenth century, the area became a hub of sh...