General Travel News

Emirates Teams up with Dubai World Championship to Welcome Ryder Cup Heroes

Dubai, U.A.E., 11th October 2010 - The European Tour and Emirates airline have teamed up for the golf season's grand finale - the Dubai World Championship, which will see every member of Europe's triumphant Ryder Cup team line up to contest the $7.5 million (Dhs 42m) prize fund.

The Dubai-based international carrier will be the Official Airline of the climax to The Race to Dubai from 25th to 28th November, with defending champion Lee Westwood, as well as the 12 Ryder Cup heroes, among the all-star field.

The tournament at Jumeirah Golf Estates' Earth course will see Europe's triumphant team reunited for the first time since their famous victory and brings the curtain down on the second Race to Dubai, which comprises 48 tournaments played in 26 different destinations across the globe to decide who will be Europe's number one player for 2010.

The world-class field will feature the leading 60 golfers on The Race to Dubai at the conclusion of the UBS Hong Kong Open, including three 2010 Major winners - Open Championship winner Louis Oosthuizen, US PGA Champion Martin Kaymer and US Open Champion Graeme McDowell.

With the addition of the Dubai World Championship to its golf sponsorship portfolio, Emirates supports nine European Tour tournaments, including The Ryder Cup, which also featured the airline's sporting ambassador Colin Montgomerie, Captain of the European Team.

Emirates will be part of the three tournaments that count down to the Dubai showpiece - the WGC-HSBC Champions in China, the Barclays Singapore Open and the UBS Hong Kong Open, which tees off just a few weeks after the airline launched its flagship A380 service to the city.

Emirates will be flying in many of the players to the UAE, as well as spectators from around the world, and HH Sheikh Ahmed bin Saeed Al-Maktoum, Chairman and Chief Executive, Emirates Airline and Group, is delighted to be involved with the event which attracted more than 59,000 spectators in its inaugural year, as well as reaching over 350 million television viewers worldwide.

Sheikh Ahmed said: "The European Tour stages tournaments at many of the 25 destinations on our European network, as well as at a number of the 80 other locations we fly to across the globe, so it really is a perfect fit for Emirates.

"Having already joined forces with The European Tour for The Ryder Cup, and taking into account the tremendous success of the first Dubai World Championship in 2009, the benefits of extending our relationship were clear.

"We already sponsor a number of tournaments on The Race to Dubai schedule so it made sense for us to become involved with the final event of the season, especially with it being held at our home base.

"The Dubai World Championship is a spectacle of sport followed by millions around the world and - as well as thrilling spectators both here and on TV - it will consolidate Dubai's status as a venue capable of hosting major international sporting events.

"Emirates has a great affinity with golf and it is exciting to be strengthening our commitment to the sport further by supporting a tournament which will bring the world's finest players to Dubai."

European Tour Chief Operating Officer Keith Waters is also delighted by the benefits of the partnership.

He said: "Emirates is a true global brand based in Dubai and their confidence in the Dubai World Championship, as a committed commercial partner, enhances the profile of the event and The Race to Dubai on The European Tour. We are proud to have the tournament as part of Emirates' impressive global golfing portfolio."

In addition to the Dubai World Championship, WGC-HSBC Champions, the Barclays Singapore Open and the UBS Hong Kong Open, Emirates is the Official Airline at four other events on the 2010 European Tour International Schedule - the Austrian Open, Avantha Masters (India), Malaysian Open and the BMW International Open (Germany).

Emirates also sponsors the Australian PGA Championship, Australian Open Championship and the Thailand Open, as well as the Japan Open Golf Championship (Men's, Ladies and Seniors).

As well as being the Official Airline of The 2010 Ryder Cup at The Celtic Manor Resort in Wales, it will be the Official Partner of the European Team in 2012.

More General Travel News
Saudi Arabian Airlines wins best stand design award at Arabian Travel Market 2022
flydubai to operate some flights from Dubai World Central during runway refurbishment project at Dubai International
South Korea Pavilion among top five at Expo 2020 Dubai
Latest Travel News
flydubai to operate some flights from Du...
South Korea Pavilion among top five at E...
Collect souvenirs from the first Emirate...
Featured Sights To See
Nathan Road

Nathan Road

Hong Kong, China

Nathan Road is the mile long street and is in the Tsimshatsui district of Kowloon. This is a buzzing street with great shops, restaurants, motels, hotels and beautiful lights.  Bars and night entertainment is also found in this area.  ...

Asakura Choso Museum

Asakura Choso Museum

Tokyo, Japan

This house turned museum belonged to famous Japanese sculptor Asakura Fumio known for his carvings of famous personalities. The house is wonderful in itself- antiques adorn various rooms. The house comprises a courtyard, a tea room, a rooftop garden and a library. A delight to visit.   Timings: Tues- Thurs & Sat-Sun 9 30 A.M- 4 30 P.M Admission: Adults: Y400; Children: Y150 Address: 7-1...

Rainbow Street

Rainbow Street

Amman, Jordan

Rainbow Street was transformed in 2007 to make it a heritage attraction point.  It's a great place to get a feel for the culture of modern Amman.  The street is named for the old Rainbow Cinema (which is no longer open).  It was repaved in cobblestone to slow traffic, making it safer for pedestrians and enhancing the atmosphere. Rainbow Street is lined with boutiques, art galle...

Thulhaadhoo Island

Thulhaadhoo Island

Maldives, Maldives

Visiting Thulhaadhoo is important because this is where the traditional art of incised lacquer decoration is widely produced. Thulhaadhoo is the only island in Maldives doing lacquer work and many people come here to watch trained artists at work. This island is one of the inhabited islands of Baa Atoll and has been reclaimed by the government recently. Rasdhoo Madivaru For a thrilling scub...