DUBAI, U.A.E: Arabian Adventures, the region’s leading Destination Management Company (DMC) and official safari operator in the Dubai Desert Conservation Reserve (DDCR), has launched its new Tours & Safaris brochures for Dubai, Abu Dhabi, and Fujairah.

The brochures feature an array of exhilarating excursions, highlighting the many different things to do whilst visiting the Emirates and helping to raise the profile of the UAE’s unique character and culture.  

Commenting on the launch, Frédéric Bardin, Senior Vice President at Arabian Adventures said: “Over three million customers have now experienced one or more of our events or excursions since we started in 1987, which says a great deal about the quality of service that we offer. This figure is growing by well over 200,000 every year.”

He continues: “Whatever you are interested in we provide an eclectic mix of things for people to do. We are forever looking at ways to broaden our appeal to an ever growing range of clients within our traditional core markets in the Middle East, Europe and Russia as well as attracting further interest across emerging markets such as China, Korea and Brazil.”

Ten exciting new excursions are included across Arabian Adventures’ new brochures. These include the adrenalin-fuelled ‘Boating Adventure’; a leisurely sail with friends on a ‘Catamaran Cruise’; a fascinating underwater adventure as you ‘Scuba Dive’ in the open seas or at the Dubai Aquarium; and the adventure-filled ‘Dibba Delights’ that combines trekking, cycling, rock climbing or kayaking. The diversity of the latest offerings ensures that there is something for everyone.

In addition to English, the brochures are published in different languages including German, French, Italian, Russian, Korean and Mandarin.

Bardin concluded: “Dubai and the UAE, in general, remain extremely popular to a wide variety of visitors. Dubai, for example, is the only place in the world where you can ski on water, sand and snow, all in the same day.”

Established over 20 years ago, Arabian Adventures is the market leader in the Middle East. The company employs a dedicated team of close to 400 multi-lingual and multi-cultural experts and has fully staffed offices in Dubai, Abu Dhabi and Fujairah, on the East Coast of the UAE. In addition the company boasts a network of travel shops and desks in a number of the UAE’s major hotels. It also has overseas representatives in the UK, Australia, France, Germany, Italy, Russia, Japan, China and the USA.

With the launch of its brand new, state-of-the-art, operations centre at Dubai Investment Park in February and the recent expansion of its fleet to over 100 vehicles, Arabian Adventures is the first choice for individual as well as group travel to the UAE.